So, if your organization had a committee, task force, subcommittee, etc. intended to act as a rudder for social media usage and best practices for your industry:
What types of things would they discuss? How do (or can) they implement their decision/suggestions industry-wide? Are there any examples of such a body?
CLC created a task force in 2009 specifically for this purpose. The Web and Online Networking Advisory Task Force (WONAT) has the following mission:
Mission and Goals: The mission of the Web and Online Networking Advisory Task Force is to advise, and work with, the CLC office on ways for CLC to engage in existing and emerging social networking sites, and in identifying and evaluating the applicability of Web functionality not yet in use on the CLC web site.
Identify and evaluate existing Web functionality and features, not yet in use on the CLC web site, for their applicability to the CLC web site and potential value to CLC members.
Report on findings and, working with the CLC staff, seek and provide information regarding the feasibility, technical requirements, costs, and procedures that would be necessary to implement the Web functionality or feature on the CLC web site.
Recommend to the CLC office ways that the CLC can interface with, and promote use among its members of, existing and emerging social networking web sites
Just today we announced the results of their work to create guidelines for members of the community in dealing with social media as it relates to their professional code of ethics: